Introducing analytics for game developers
As a game developer, we know it’s crucial for you to understand how your game is performing on Twitch in order to create the most engaging experiences for your community. We’ve heard you ask for insights on how to better integrate with Twitch, make your game more streamable, and encourage more creators to share your game with their viewers.
As a result of this community feedback, we’re launching a self-service analytics solution for game developers. Starting today, you can access data about your game via our new Game Analytics API or your games dashboard on the Twitch Developer site. These metrics will help you answer questions like:
What does my presence look like on Twitch?
How many creators are streaming my game?
How many viewers are watching those streams?
How long are they streaming and watching my game?
We’ve received great feedback from our beta participants about how these game analytics are helping to measure and optimize performance:
“At CD PROJEKT RED we use data to power our online strategy and are very excited about having official analytics from Twitch. We’re looking forward to more robust insights about our Twitch community so we can understand our broadcasters, viewers, and competitive events.” — Michal Janczewski, Online Strategy Manager, CD PROJEKT RED
“These insights provide an extremely comprehensive view of our Twitch ecosystem. By having such an amazing tool, Tencent can best serve our community as a developer.” — Zhelin Dong, Brand Manager, Tencent
“These game analytics are a great way to help us better understand our presence within Twitch and how to better connect with our gaming community. I’m happy to have this data at our fingertips and excited to see how Twitch evolves its insights offering!” — Toni Griswold, Digital Research Analyst, Adult Swim
Show me the data! How do I get started?
There are two ways to access game analytics whenever you want, 24/7.
Game Analytics API: Check out the documentation here.
Games dashboard:
Login to dev.twitch.tv (or if you haven’t yet connected to the Twitch Developer site and added your game, click here to get started)
Navigate to Dashboard > Games
Click Export CSV data to download your game performance from the last 90 days. We recommend you download your data at least once per month so that you’re able to keep a rolling history of your game’s metrics.
This is just the first step our TwitchDev Insights team is taking to provide you with actionable insights and recommendations for your games. In future iterations, we’ll work towards providing more detailed metrics and an interactive dashboard that will help you understand how to grow your reach on Twitch, create better targeted content, or design in-game and on-Twitch experiences for your community.
Please let us know what you think! Share your feedback with us on the forums or on Twitter.